Heading to the Big Apple and HRA Demo

I’ve haven’t even begun to pack yet, the files I need to prepare are still undecided, my itinerary is somewhat confused and I just heard the place that I booked through airbnb doesn’t have any hot water. And my wife and I are in the midst of getting a new puppy…so life is a little crazy. But I’m on a United red eye flight at midnight tonight to New York City for four days.

The primary reason I’m headed to the city is the CEA Audio Board meeting on Tuesday AND the HRA audio demonstration session that is happening on Tuesday evening. I’ve got a few meetings with some record labels and friends. And on Tuesday afternoon Scott Wilkinson (the Home Theater “Geek”) is interviewing me about high-resolution audio at 4:00 pm from the CE Week convention. It will be busy but I’m looking forward to it.

The High Resolution Audio Listening Experience event is being held at Jungle Studios downtown. The DEG, CEA and The Recording Academy are presenting the evening, which includes paid sponsors (Sony, Universal and Warner Brothers, HDTracks, SuperHiRez, e Onkyo, Astell & Kern, dCS) and presentations by “top recording professionals” speaking about the high-resolution recording process and its impact on music enthusiasts. After a little jockeying, I’m included as one of the “top professionals”.

I haven’t seen the exact agenda but I’m been told that a number of audio engineers will speak briefly and then play excerpts or an entire high-resolution track for the gathered press and other attendees. As a late addition, I will be speaking at 8:55 pm until the end of the evening at 9:15. If you know anyone that is going to the event, ask him or her to stick around until the bitter end because I’m the last presenter.

The event is taking place in a studio…not a hotel ballroom or special events facility. The main presentations will be taking place in the largest space…I’m guessing the biggest studio. I asked about the playback system but all I could get was that they won’t be playing any surround sound. It’s not clear to me what the playback chain will be…but they will be playing 96 kHz/24-bit audio files and projecting the cover art of the tracks.

My time will be split between talking about my involvement with high-resolution audio (which goes back to the first DVD-Audio disc I produced in 1999), the evolution of HRA and my current activities. I do plan to speak about the differentiation and alternative approaches to the subject. The other engineers will talking about commercial tracking, mixing and mastering in better than CD quality, which I will bring in the audiophile sensibility and the niche markets that are benefiting from the increased fidelity of high-resolution files.

I don’t imagine that the press will stay around long enough to hear what I have to say. As I was told, the primary function of the event is to introduce the major labels and their licensors to the mainstream press. However, I am glad that the DEG and The Recording Academy invited me to participate. As one of the prime advocates for high-resolution for the longest time, it would have been troubling to be left out. I’ll let you know how it goes.


Mark Waldrep, aka Dr. AIX, has been producing and engineering music for over 40 years. He learned electronics as a teenager from his HAM radio father while learning to play the guitar. Mark received the first doctorate in music composition from UCLA in 1986 for a "binaural" electronic music composition. Other advanced degrees include an MS in computer science, an MFA/MA in music, BM in music and a BA in art. As an engineer and producer, Mark has worked on projects for the Rolling Stones, 311, Tool, KISS, Blink 182, Blues Traveler, Britney Spears, the San Francisco Symphony, The Dover Quartet, Willie Nelson, Paul Williams, The Allman Brothers, Bad Company and many more. Dr. Waldrep has been an innovator when it comes to multimedia and music. He created the first enhanced CDs in the 90s, the first DVD-Videos released in the U.S., the first web-connected DVD, the first DVD-Audio title, the first music Blu-ray disc and the first 3D Music Album. Additionally, he launched the first High Definition Music Download site in 2007 called iTrax.com. A frequency speaker at audio events, author of numerous articles, Dr. Waldrep is currently writing a book on the production and reproduction of high-end music called, "High-End Audio: A Practical Guide to Production and Playback". The book should be completed in the fall of 2013.

3 thoughts on “Heading to the Big Apple and HRA Demo

  • June 22, 2014 at 1:43 pm

    I hope that everyone sticks around to hear what you have to say. Your message is an important one and is being (somewhat) ignored I think. When given a choice about buying or renting a DVD versus a Blu-ray disc I always opt for the Blu-ray. This should fit their (CEA, RIAA, MPAA, etc.) business model since I’m willing to pay extra for what I want, higher quality audio & video features.

    I hate to think of this is a niche market however, who wants to buy boot let quality crap when they can have the good stuff instead for a few extra sheckles? I’m looking forward to your interview with Scott Wilkinson and I hope you kick ass at your presentation. Again, thank you for fighting the good fight! It’s a fight worth fighting an important one. I think the important thing is to expose younger consumers to higher-quality audio and the rest will fix itself.

  • June 22, 2014 at 4:15 pm

    Sounds like you have a really fun packed week ahead of you, will definitely stay tuned to your comments on the events. I hope someone records the talks of the “top professionals” and posts them on youtube.


  • June 23, 2014 at 8:06 pm

    Dr W
    I know the HRA crusade is your passion and you would pursue it minus any support from your followers, but as one of them stimulated and educated by your endeavors for 10 years, we are appreciative and look forward to the results of those efforts


Leave a Reply

Your email address will not be published. Required fields are marked *

14 − 12 =